Go Ahead with Trademark Registration

In the present highly competitive business market, creating and coming up with a distinctive idea or concept for a restaurant has become extremely challenging. For any discerning restaurateur, protecting his or her unique and innovative ideas should be the topmost priority. Therefore, it is essential to understand and have thorough knowledge about the Intellectual Property Rights (IPRs) and how they attach to the different elements of a restaurant’s brand. Having an awareness of the IP Rights shall not only help significantly in safeguarding the restaurant’s brand from the competitors but also maximize its value in general. So, let’s find out a few proactive tips for protecting a restaurant’s Intellectual Property (IP).

Go Ahead with Trademark Registration

For some IP Rights, it is essential to follow the registration procedure to get them registered and obtain maximum protection, for example – Trademark Registration. A trademark refers to a sign or symbol used by a business owner, trader, or entrepreneur to distinguish his or her unique services or products from those offered by the others. The trademark registration gives an individual the exclusive rights to prevent unauthorized third parties from using the registered mark corresponding to the products and services covered or specified in the Trademark Application. In the restaurant business, a trademark can exist in a variety of forms, including the restaurant’s name or logo. Furthermore, a trademark can also exist for a unique dish name, for example, the Big Mac burger at McDonald’s.


Read More: How to Protect Your Restaurant’s Intellectual Property (IP)